About Us
surfactor Asia Pacific provides innovative surfacing solutions for industries across the region. By combining global expertise with local insight, the company delivers advanced and sustainable materials that enhance product performance and design. It partners with clients in sectors like woodworking and automotive to create customized solutions and support their growth in a changing market.

Our Leadership


Our Core Values
Our core values guide how we think, work, and grow as an organization.
They shape our culture, influence our decisions, and define how we serve our customers, partners, and communities. By living these values every day, we create an environment built on trust, collaboration, and continuous improvement.
Responsibility
Execute tasks responsibly, prioritise efficiency, care for wellbeing, and innovate for the future.
Persistence
Thrive on long-term commitment, resilience, and sustainable innovation.
Braveness
Shape the future fearlessly with courage and confidence, embracing diversity.
Curiosity
Drive innovation, openness, and cultural appreciation, shaping the future.
Respectfulness
Foster pleasant interactions, facilitate conflict resolution, and promote environmental stewardship.
Appreciation
Value effort, diversity, and the opportunity to grow together.
Driven by our V.I.P Philosophy
We embrace our Value Card.
The values that guides every decision and action.
We believe that people buy people first.
We value trust and integrity towards customer satisfaction.
Thriving performances through innovation.
Our products are more than just offerings.
Find Us Here
Perindustrian Pasir Gudang, 81700
Pasir Gudang, Johor Darul Ta'zim




